RALEIGH, NC – District Three of The American Advertising Federation announced the American Advertising Award winners on April 3, 2015, recognizing work in the industries of advertising, marketing, public relations, photography, graphic design and related fields from agencies, businesses and individuals doing business in the Virginia, North Carolina, and South Carolina district as well as college students.
Judges chose winners from 251 online, electronic device application, broadcast and print entries. Of those entries, 10 gold ADDY Awards and 21 silver ADDY Awards were presented to professionals, 9 gold and 6 silver ADDY Awards were presented to students. Entries were judged by a 3-judge panel for their creativity, originality and strategy.
Junction Road Pictures, a Cary, North Carolina agency of AAF–Raleigh-Durham merited Best of Show Honors for their “Lowe’s – Get Medieval On Your Yard” campaign.
Anderson University student Rebekah Rhoden of AAF-Greenville merited Best of Show Student Honors for her “Literary Foodie book series”.
Judges’ Choice Awards were given to “Carolina Ballet Poster Campaign” by Clean Design of Raleigh, NC, “CAUS 50th Box Set” by FourDesign/Virginia Tech and “Revolution: The Rise of the Swamp Fox” by James Quantz Jr Photography in Columbia, SC.
Judge’s Choice Award Student Awards were given to “Hungry Hill Farm” by Brittany Yang, Liberty University “Diner” by Hillary Severson & Will Luck, The Robertson School of Media & Culture at VCU and “Feathered” by Joanna Garcia, Liberty University.
Following is a complete list of the District 3 American Advertising Award winners by club:
AAF Charlotte
- Gold ADDY®: “Lowes Foods Re-brand” by The Variable
- Gold ADDY®: “Victory ‘Inside’” by Tattoo Projects
- Gold ADDY®: “Sheetz ‘1-Up’ Campaign” by Tattoo Projects
- Silver ADDY®: “NoDa Brewing Company Website” by Saturday Brand Communications
- Silver ADDY®: “Palmetto Bluff ‘The Bluff’ Spring/Summer 2014” by HMH Agency
- Silver ADDY®: “Regal Boats Lifestyle Video” by Myjive
- Silver ADDY®: “Volvo Trucks Gear14 Campaign” by Myjive
- Silver ADDY®: “Imagine Planets” by Wondersmith
- Silver ADDY®: “Lucky Clays Fresh Video” by Burke Communications Inc
- Student Silver ADDY®: “Pulse – App Commercial” by Clay Boan, UNC Charlotte
AAF Coastal Carolinas
- Silver ADDY®: “Kuhn & Kuhn – Oops” by Adams Outdoor Advertising
- Silver ADDY®: “Sonic Straws” by Adams Outdoor Advertising
- Silver ADDY®: “Pandora October Ring Promotion” by REEDS Jewelers
- Student Silver ADDY®: “Gullah: The Voice of an Island” by Tori Jordan, Coastal Carolina University
AAF Greenville
- Silver ADDY®: “2014 Book Sale Integrated Campaign” by Jackson Marketing
- Student Gold ADDY®: “Literary Foodie book series” by Rebekah Rhoden, Anderson University
- Student Gold ADDY®: “AIGA screen printed posters” by Justin Parker, Anderson University
AAF Hampton Roads
- Silver ADDY®: “EA Sports Madden GIFERATOR: A Google Art, Copy & Code Project” by Grow / Heat / Google Creative Partnerships
- Silver ADDY®: “Nike Phenomenal Shot: A Google Art, Copy & Code Project” by Grow / Wieden + Kennedy / Mindshare / Google Creative Partnerships
- Student Gold ADDY®: “Diner” by Hillary Severson & Will Luck, The Robertson School of Media & Culture at VCU
- Student Silver ADDY®: “Woody Guthrie Exhibition Catalog” by Sandra Connors, Old Dominion University
- Student Silver ADDY®: “Kiwi” by Sam Case, Morgan, The Robertson School of Media & Culture at VCU
AAF of the Midlands
- Gold ADDY®: “Revolution: The Rise of the Swamp Fox” by James Quantz Jr Photography
- Silver ADDY®: “South Carolina Education Lottery Instant Replay TV Campaign” by Mad Monkey
- Student Silver ADDY®: “Ravel” by Kristmar Muldrow, University of South Carolina
AAF Roanoke
- Gold ADDY®: “CAUS 50th Box Set” by FourDesign / Virginia Tech
- Silver ADDY®: “For Others” by Abandon Films
- Silver ADDY®: “CCC Christmas Card – Rail Car” by Corrugated Container Corporation
- Student Gold ADDY®: “Hungry Hill Farm” by Brittany Yang, Liberty University
- Student Gold ADDY®: “Royalty” by Emily Hoover, Kelly Byers, Brianna Nissen, Liberty University
- Student Silver ADDY®: “Dreams” by Qingchuan Lu, Liberty University
- Student Silver ADDY®: “Hungry Hill Farm” by Brittany Yang, Liberty University
- Student Silver ADDY®: “Feathered” by Joanna Garcia, Liberty University
- Student Silver ADDY®: “Coho Creative Identity Package” by Courtney Hostetter, Liberty University
- Student Silver ADDY®: “Dumbo’s Flight” by Jenna Pearce, Liberty University
- Student Silver ADDY®: “A Walk in the Forest” by Eric Carson, Liberty University
- Student Silver ADDY®: “Marigolds” by Shawna Hession, Radford University
- Student Silver ADDY®: “History of Graphic Design” by Peter Mattox, Radford University
AAF Southwest Virginia
- Student Gold ADDY®: “Texting and Driving” by Kelsey Hubbard, Emory & Henry College
Triangle Ad Fed / Raleigh-Durham
- Gold ADDY®: “Hidden Treasures: 2015 NC Public Power Calendar” by ElectriCities Strategic Communications
- Gold ADDY®: “Dreamscapes Series” by Jimmy Williams Productions
- Gold ADDY®: “Carolina Ballet Poster Campaign” by Clean Design
- Gold ADDY®: “Lowe’s – Get Medieval On Your Yard” by Junction Road Pictures
- Gold ADDY®: “Lowe’s – Get Medieval On Your Yard” by Junction Road Pictures
- Silver ADDY®: “Carolina Ballet Dracula Poster” by Clean Design
- Silver ADDY®: “Invisible Siege” by 521 Studies
- Silver ADDY®: “Vitamin T Project Manager Mania” by Centerline Digital
- Silver ADDY®: “Live Life to the Funnest: A Field Guide to Adventure” by ElectriCities Strategic Communications
- Silver ADDY®: “Live Life to the Funnest: A Field Guide to Adventure” by ElectriCities Strategic Communications
- Silver ADDY®: “Currents Digital Magazine” by The Publicus Community
The American Advertising Awards is the advertising industry’s largest and most representative competition for creative excellence. The three-tier national competition is conducted annually by the American Advertising Federation, advertising’s largest industry association and the only one to represent the interests of all facets of advertising: advertisers, agencies, suppliers and media. The AAF is based in Washington, D.C. and has more than 40,000 members through 200 local advertising clubs. For more information visit www.AAF.org.
AAF District 3 is a regional market affiliate of the American Advertising Federation, the nation’s oldest national advertising trade association with more than 40,000 members. AAF District 3 represents clubs in North Carolina, South Carolina and Virginia and is dedicated to serving members by protecting and advancing advertising interests, including the freedom to truthfully advertise legal products. The organization serves as the area’s unified voice for advertising and is comprised of local professionals who work in advertising, marketing and public relations. For more information, please visit 6nm.b56.myftpupload.com.