Congratulations to the District 3 Award Winners

(April 10, 2022)

AAF District 3 of the American Advertising Federation is excited to announce the award winners at the District level of the American Advertising Awards. The below-listed Gold ADDY® winners will automatically proceed to be judged in the next level of the National Advertising Awards. Entrants who received Silver ADDY® Awards have the option to pay to forward their entries. The judges were asked to fairly review a combined total of 183 Professional and Student entries of the creative work developed in 2021 submitted by the local AAF Clubs awards competitions held in Virginia, North Carolina, and South Carolina. Of the professional and student entries the following amount of awards were presented: 11 Gold ADDY® Awards and 18 Silver ADDY® Awards and 4 Student Gold ADDY® Awards and 7 Student Silver ADDY® Awards.

Best of Show

BooneOakley of Charlotte, NC was awarded Best of Show honors for the “Wilmore Funeral Home”, Public Transit Ad

Meet the Judges

Anuar Morad, ACD, Writer at Grey Group, NY

Anuar loves concepting, client presentations and martial arts. He has worked across multiple agencies in New York City, Miami and Sao Paulo-Brazil (The Community, Deutsch, 360i, Euro RSCG), and for multiple clients, like General Mills, Reckitt Benckiser, Verizon, Ferrero and more. Currently, he is responsible for developing P&G campaigns and product launches in more than 12 countries and in 3 different languages, all of that from his tiny studio in Brooklyn.

Blake Young, ACD at Intermark Group, AL

Blake lives in Birmingham, Alabama and is currently employed at Intermark Group. He received a BFA from Ole Miss in Studio Art and Graphic Design. After a few years in Atlanta, and a long stay in New Orleans, I settled in Birmingham. Somewhere along the way I got bored of graphic design and made the switch to advertising. I have a passion for working with my hands and I like making things that are out of the ordinary.

Rob Reed, Partner at One Trick Pony, NJ

Rob has led campaigns for Virgin America, Lyft, Hard Rock, Virgin Hotels, Virgin Galactic, EJ Gallo, Morey’s Piers, Postmates and Brightline Trains. He has also been featured in Communication Arts, HOW Design, PRINT and ID magazines, and has been praised by the One Show, the Art Directors Club, his mom, the American Center for Design, SXSW, the PROMAX awards, and all but one client he has worked for.

2022 District 3 Advertising Award Competition Winners

AAF Charlotte (Charlotte, NC) – 16 Awards

• BEST of SHOW & Gold ADDY Award: BooneOakley for “Wilmore Funeral Home”, Public Transit Ad
• Gold ADDY Award: Caravan for “Sym Fera”, Cinematography
• Silver ADDY Award: Caravan for “Gracie Abrams – The Bottom”, Music Video
• Gold ADDY Award: Luquire for “Drive Thru Vacations”, Integrated Advertising Campaign
• Silver ADDY Award: Luquire for “Get Back To A Better Place”, Magazine Advertising
• Gold ADDY Award: nez&pez for “The Flavor Within”, Art Direction
• Silver ADDY Award: Atypic for “House of Rohl Canada”, Consumer Website
• Silver ADDY Award: Atypic for “House of Rohl KBIS”, Microsite
• Silver ADDY Award: Chernoff Newman for “Plugging Away This Holiday”, Out-Of-Home
• Silver ADDY Award: Mythic for “The Upside of Uh-Ohs – Paint”, Regional/National Television Commercial
• Silver ADDY Award: Mythic for “The Upside of Uh-Ohs – Collision”, Regional/National Television Commercial
• Silver ADDY Award: Mythic for “The Upside of Uh-Ohs”, Regional/National Television Commercial Campaign
• Silver ADDY Award: Mythic for “The Upside of Uh-Ohs Anthem”, Regional/National Television Commercial
• Silver ADDY Award: Mythic for “The Upside of Uh-Ohs Anthem”, Music With Lyrics
• Silver ADDY Award: Mythic for “The Upside of Uh-Ohs Anthem”, Copywriting
• Silver ADDY Award: Sealed Air for “Bubble Wrap® Brand BWI-1001”, Animation

AAF Greenville (Greenville, SC) – 3 Awards

• Gold ADDY Award: Electric Soul for “2021 Calcutta Grand Prix”, Cinematography
• Silver ADDY Award: The Brand Leader for “PowerBar® Website”, PowerBar® Website
• Student Silver ADDY Award: Anderson University for “Ivy Leaves Journal”, Websites

AAF Hampton Roads (Virginia Beach, VA) – 5 Awards

• Student BEST of SHOW & Student Gold ADDY Award: Virginia Commonwealth University / Robertson School for “WomenInTrucking.org”, Out Of Home Campaign
• Student Gold ADDY Award: Virginia Commonwealth University / Robertson School for “Pet Supplies Plus TV Campaign”, Television Campaign
• Student Silver ADDY Award: Virginia Commonwealth University / Robertson School for “DoorDashDashpass PopCulture Plates”, Consumer Campaign
• Student Silver ADDY Award: Old Dominion University for “Banana Ketchup Packaging”, Packaging
• Student Silver ADDY Award: Old Dominion University for “Reign of Phil Book Redesign”, Sales & Marketing Cover

AAF Midlands (Columbia, SC) – 6 Awards

• Gold ADDY Award: dustoftheground for “Salt + Stem”, Cinematography
• Silver ADDY Award: dustoftheground for “Salt + Stem”, Internet Commercial
• Gold ADDY Award: ABLE vfx for “Play Responsibly “Full Tilt””, Animation
• Gold ADDY Award: ABLE vfx for “Tiny Stories Campaign”, Animation
• Silver ADDY Award: Richland Library for “Access Magazine, Issue 004”, Magazine Design
• Silver ADDY Award: Richland Library for “Access Magazine, Issue 005”, Magazine Design

AAF Roanoke (Roanoke, SC) – 6 Awards

• Gold ADDY Award: Virginia Tech for “New Years Card”, Announcement
• Student Gold ADDY Award: Virginia Tech for “Golden Coast Distillery”, Sales & Marketing Packaging
• Student Gold ADDY Award: Virginia Tech for “Metolius Super Chalk”, Sales & Marketing Packaging
• Student Silver ADDY Award: Virginia Tech for “History of the Monstera”, Website
• Student Silver ADDY Award: Virginia Tech for “Lone Hare Distillery”, Sales & Marketing Packaging
• Student Silver ADDY Award: Radford University for “Olive Garden”, Sales & Marketing Packaging

Triangle AdFed (Raleigh-Durham, SC) – 3 Awards

• Gold ADDY Award: Creature Theory for “49th State Integrated Campaign”, Integrated Brand Identity Campaign
• Silver ADDY Award: Creature Theory for “New Town Roastery – Package Series”, Campaign
• Silver ADDY Award: Myriad for “Voicemails to My Future Self: Vol 1”, Sound Design

AAF Charleston (Charleston, SC) – 1 Award

• Gold ADDY Award: The Brandon Agency for “Black Insomnia Coffee Posters”, Poster Campaign

The American Advertising Awards is the advertising industry’s largest and most representative competition for creative excellence. The three-tier national competition is conducted annually by the American Advertising Federation, advertising’s largest industry association and the only one to represent the interests of all facets of advertising: advertisers, agencies, suppliers and media. The AAF is based in Washington, D.C. and has more than 30,000 members through nearly 165 local advertising clubs. For more information visit www.AAF.org.

AAF District 3 is a regional market affiliate of the American Advertising Federation, the nation’s oldest national advertising trade association with more than 30,000 members. AAF District 3 represents clubs in North Carolina, South Carolina and Virginia and is dedicated to serving members by protecting and advancing advertising interests, including the freedom to truthfully advertise legal products. The organization serves as the area’s unified voice for advertising and is comprised of local professionals who work in advertising, marketing and public relations. For more information, please visit aafdistrict3.org.